The real estate market is a dynamic landscape, constantly evolving with new data, forecasts, and bold claims. In this article, we delve into the latest headlines and provide practical insights to help you navigate this ever-changing environment. Join us as we explore the current state of the market with industry experts James Dainard, Kathy Fettke, and Henry Washington.
As we look at the market today, it’s clear that opportunities and challenges coexist. Whether you’re a buyer, seller, or investor, understanding these nuances is crucial for making informed decisions. Let’s break down the key trends and their implications.
Vacant Lots and the Housing Shortage
One of the most intriguing developments in the real estate market is the availability of vacant lots. According to an article from PR Newswire, there are approximately 300,000 vacant lots for sale, which could potentially address 6% of the housing shortage if developed. In June of 2026, 300,242 empty lots smaller than five acres were listed for sale on Zillow, representing about 17.4% of all sale listings.
Building one home on each of these lots could reduce America’s housing deficit by 6.3% bringing it down from 4.7 million to 4.44 million. However, the reality is more complex. Many of these lots are overpriced, and sellers are not always flexible with their pricing. Additionally, the market is facing challenges such as affordability issues, high interest rates, and a labor shortage in the construction sector.
The Struggle of New Home Sales
A Newsweek article highlights that new home sales are at their weakest point since 2017. In June of 2026, new home sales were up only a modest 1.6% compared to the previous month. Builders and developers are struggling to sell the new homes they have, leading to financial strain. This situation is exacerbated by the fact that many builders are reaching out to investors like James Dainard to offload inventory.
For example, James mentioned that two different builders contacted him about purchasing five homes that they were struggling to sell. This trend underscores the broader challenges in the market, where affordability and economic concerns are deterring potential buyers.
Off-Market Listings and Regulatory Scrutiny
The debate around off-market listings has gained traction, with lawmakers reviewing private listing networks. An article from Housing Wire discusses the potential impact of these networks on the real estate market. Some legislators, including Elizabeth Warren, are concerned that keeping properties off the MLS could hurt sellers by limiting exposure to potential buyers.
Zillow’s report found that off-MLS homes sell for 1.3% less resulting in a combined $1.36 billion lost to sellers. However, industry experts argue that off-market listings can sometimes fetch higher prices due to exclusivity and targeted marketing. The key, they say, is ensuring that sellers are fully informed about the marketing strategies being used.
The Role of Disclosure and Trust
Experts like James Dainard and Henry Washington emphasize the importance of disclosure and trust in the real estate transaction process. They argue that sellers should be fully aware of how their properties are being marketed and that marketing strategies should be tailored to the specific needs of the property and the seller.
For instance, luxury real estate often benefits from exclusivity, while other properties may require broader exposure to attract buyers. The debate highlights the need for transparency and informed decision-making in the real estate market.
Regional Variations and Market Velocity
The real estate market is not uniform across the country. Regional variations play a significant role in shaping market dynamics. According to a report from the National Association of Realtors, existing home sales in July of 2026 were down 1.7% from June but up 0.7% compared to the previous year. The median home sale price was $434,100 marking the 37th consecutive month of year-over-year price increases.
However, the story varies by region. The Northeast saw a 2% increase in home sales, while the West Coast remained flat. The Midwest experienced a 2% decrease and the South saw the most significant drop at 3.1%. These regional differences highlight the importance of understanding local market conditions when making real estate decisions.
Investor Activity and Market Opportunities
Despite the challenges, there are opportunities for investors in the current market. Kathy Fettke notes that investor activity has decreased by 20% year over year, which means that those who are still active can find better deals. Builders are offering incentives such as rate buy-downs to attract buyers, making it an opportune time for investors to acquire properties.
For example, Kathy’s team has seen a surge in interest from investors looking to buy new homes. These properties often come with incentives that enhance cash flow, making them attractive investments. The key is to focus on areas with strong job growth and long-term potential, ensuring that the properties will remain valuable in the future.
Understanding the nuances of vacant lots, new home sales, off-market listings, and regional variations is crucial for making informed decisions. By staying informed and leveraging expert insights, you can navigate the market effectively and capitalize on the opportunities it offers.



