The current context of the real estate market
The Italian real estate market is experiencing a moment of recovery, with positive signs that emerge especially in the residential sector. After a difficult period, the outlook for 2025 is encouraging, thanks to robust demand and a drop in interest rates that stimulate sales. According to estimates by Scenari Immobiliari, residential transactions could reach 720,000 units in 2024, with an increase expected for the
following year.
The key cities: Milan and Rome
Milan and Rome are confirmed as the main drivers of the Italian real estate market. Milan, in particular, stands out with an expected 6.9% price increase, followed by Venice and Rome. The Jubilee effect in Rome is already positively affecting demand, with an increase in investments in small apartments to rent. This trend is also reflected in other tourist cities such as Florence and Venice, where market saturation is evident
.
The challenges to be faced
Despite the positive outlook, the Italian real estate market faces several challenges. The shortage of quality products is a chronic problem, with a significant decrease in the construction of new homes compared to the early 2000s. In addition, rising purchase costs and the stagnation of many real estate initiatives in Milan are contributing to price pressure. The situation is further complicated by the growing demand for short-term rentals, which has taken housing away from the long-term rental market
.