Introducing NIWA
At a time when technology is revolutionizing every sector, the world of finance is no exception. NIWA, the new platform developed by Banca Investis in collaboration with Bain & Company, represents a significant step forward in offering financial advice. This innovative application uses generative artificial intelligence to provide high-net-worth customers with a personalized, real-time banking experience
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Key features of NIWA
NIWA is designed to act as a ‘digital junior banker’, a virtual assistant that offers tailored support and advice. Among its most advanced features, an interactive chatbot stands out, which provides immediate answers to questions related to investment portfolios. This tool not only improves the interaction between customers and the bank, but also allows constant monitoring of financial performance.
Fast and targeted innovation
The platform was developed in just seven months, a record time that demonstrates Banca Investis’ commitment to the adoption of cutting-edge technologies. Luca Giacobbe, Chief Operation Officer of Banca Investis, emphasized the importance of this initiative, stating that the app analyzes more than 500 pieces of information and research daily, adapting to customer characteristics and preferences. This approach allows us to offer a highly personalized service, increasing customer engagement and satisfaction.
The Future of Financial Advice
With the introduction of NIWA, Banca Investis not only improves the user experience, but also positions itself as a leader in innovation in the banking sector. The collaboration with Bain & Company represents a further step towards the integration of artificial intelligence in financial services, a trend that is expected to grow in the coming years. Adopting advanced technologies such as NIWA could radically transform the way customers interact with their banks, making financial advice more accessible and responsive
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