Maximizing Returns: Investing in Short-Term Rentals Near America's National Parks

Short-term rentals have transitioned from simple side ventures to crucial components of the travel industry. Savvy investors are increasingly turning their attention from urban centers to the stunning landscapes surrounding America’s national parks. These picturesque destinations attract millions of tourists annually, creating a vibrant market for cabins, cottages, and charming A-frame rentals in nearby towns. However, it is essential to recognize that regulations, pricing, and visitor traffic can vary significantly from one park to another.

This article provides a comprehensive overview of various national parks, highlighting both popular sites and hidden gems, to assist investors in identifying which park offers the best potential for investment in 2026.

Table of Contents:

Understanding the Investment Landscape

Investing in properties adjacent to national parks is not a uniform endeavor. While these areas are established hotspots for vacation rentals, each park possesses unique characteristics and regulations. Some towns are welcoming to short-term rentals, while others impose strict limitations. Collaborating with an experienced short-term rental agent can prove invaluable in navigating these complexities, helping you avoid potential pitfalls and identify lucrative locations.

Analyzing Visitor Traffic

A national park with high visitor numbers may seem like a lucrative opportunity; however, if the market is saturated with rental properties, securing bookings may prove difficult. Conversely, a stunning but lesser-known park might leave you waiting weeks for reservations. Striking the right balance between supply and demand is crucial for success.

Evaluating Costs

When considering properties, it is vital to assess the financial implications. Purchasing property near Grand Teton National Park can be extremely expensive, often necessitating cash payments along with substantial additional costs. In contrast, other parks may offer similar scenic beauty at more reasonable price points.

Key Factors to Evaluate

Before making any investment, it is crucial to clarify your objectives. Are you seeking a purely financial investment, or do you wish to own a vacation home in a location you will enjoy visiting? If personal use is a factor, select a park that appeals to you. Regardless of your intentions, analyze the numbers, align your budget with appropriate property types, and ensure that the property is optimized for short-term rental success. A beautiful view alone will not cover your mortgage payments.

Beginning with visitation statistics is a strategic approach. According to the National Park Service’s 2024 data, while some parks attract over 12 million visitors, others draw fewer than 200,000. Below is a brief overview of notable parks to consider:

Evaluating Popular Parks

Great Smoky Mountains National Park

Ranked as the most-visited park, it welcomed approximately 12.2 million guests in 2024. In Sevier County, median home prices hover around $398,000, with towns such as Gatlinburg and Pigeon Forge offering efficient permitting processes. However, the influx of properties has led to an oversupply, although steady family demand maintains high occupancy rates.

Zion National Park

Attracting about 4.9 million visitors, Zion’s Springdale enforces strict regulations governing where short-term rentals can operate. With median home values around $555,000, investors must either acquire properties within designated areas or wait for limited permitting opportunities.

Grand Canyon National Park

Receiving nearly 4.9 million visitors, the South Rim’s gateway, Williams, has home prices around $439,000. Arizona requires a Transaction Privilege Tax for rental income, and cities can enforce additional STR permits and regulations. The limited supply of housing, combined with relaxed regulations, can lead to prompt bookings.

Maximizing Returns: Investing in Short-Term Rentals Near America’s National Parks