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Growth in retail sales in the United States: a positive sign

A positive month of November for US retail

Retail sales in the United States registered a robust increase in November 2023, with an increase of 0.7% compared to the previous month. This result brought total sales to 724.6 billion dollars, exceeding analysts’ expectations, who expected a smaller increase of 0.5%. This represents a clear sign of recovery for the retail sector, which continues to show signs of vitality despite global economic challenges
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Annual analysis and growth trends

If you analyze the data on an annual basis, there is an increase of 3.8% compared to the same period of the previous year. This positive trend is indicative of a continuous recovery in the sector, which is benefiting from an increase in consumer confidence and a greater availability of spending.
However, excluding vehicle sales, the monthly increase stands at 0.2%, slightly lower than analysts’ expectations, who had expected an increase of 0.3%.

Implications for the economy and the future

Not only does this data reflect the health of the retail sector, it also has wider implications for the U.S. economy. An increase in retail sales is often correlated with a growth in gross domestic product (GDP), suggesting that household consumption is contributing significantly to the economic recovery. In addition, the GDP growth forecasts for 2024 were recently updated by the Bank of Spain, which raised the estimates to 3.1%, despite the recent floods that hit
the country.

Business strategies and investments in the sector

In a context of growth, companies are also investing in new strategies to improve their competitiveness. For example, Fincantieri and Sparkle are collaborating to analyze the requirements necessary to improve the security of subsea telecommunications infrastructures. These investments are crucial to ensure a stable and secure connection, especially in an era in which digitalization is constantly increasing
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Conclusions

In summary, retail sales in the United States show signs of growth and resilience, contributing to an optimistic view for the economy as a whole. With increased consumer confidence and strategic investments by companies, the retail sector could continue to thrive in the coming months
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